Retailers use a variety of strategies to increase product sales and footfall into their stores. Physical vouchers offer a great way to pull in more customers. With the ownership of smartphones being on the rise, e-vouchers can now help more than ever before to turn occasional shoppers into loyal consumers. […]
ERP is the acronym for Enterprise Resource Planning. An ERP system is an all-purpose software with modules that manage the core functions of a business. It eliminates the need for integrating various types of systems in every department and basically automates the many back office functions that are related to […]
A voucher is the bond of redeemable transaction type which is worth a definite monetary value which can be spent for a specific reason or on specific goods. Common vouchers include food, travel and housing vouchers. Thanks to modern technology, there is an e-voucher. This is a voucher like any […]
A Retailers Guide to Today’s Shopping Trends and How to Target Multi-Channel Consumers. Retailers and marketers across industries are well aware that consumers today are in charge. They use multiple devices, numerous channels, and are always connected.
Retailers continue to rely on paid search and email marketing channels, but mobile marketing and social media are continuing to increase in popularity as a way for businesses to grow their customer acquisition, according to a new study.
Facebook has been trying to help boost retailers’ online sales for years. But online remains the future of retail, and brick-and-mortar still the present, with in-store sales accounting for 92.5 percent of total US retail sales in the second quarter of 2016. So the social network has been putting a […]
With the proliferation of smartphones among consumers, retailers have an opportunity to reach customers in thoughtful and engaging ways that could help influence the decision-making process when it comes to making a purchase.
Shoppers at electronics retailer Challenger’s e-commerce store can either collect their purchases at one of its physical shops or have them delivered. They can also check whether a specific product is available at a certain store, so they will not have to make a wasted trip.
SINGAPORE: Promoting multichannel retailing will be one of the key thrusts of the Retail Industry Transformation Map, said Trade and Industry Minister (Industry) S Iswaran at an industry conference on Thursday (Sep 15).
Online shopping has become more prevalent than ever in today’s modern society due to the positive shift in consumers’ attitude and mindset towards e-commerce. This boom in online shopping has adversely affected the sales of traditional brick and mortar shops. In India alone, e-commerce is the fastest growing retail channel […]